« October 2009 | Main | January 2010 »
More trouble for an AdWords-happy and tweet-happy advertising world: Google and Yahoo Claim FDA Warning Resulted In Fuzzier Pharma Ads.
As I study the drug development process, this news item from last week caught my eye:
FDA Oversight of Postmarketing Studies Slammed
"Postmarketing" is FDA-speak for all the studies of a drug's safety and effectiveness that follow the commercial release of the drug into the general patient population.